Recommended

If you are in the San Francisco Area then check out this conference. This conference is being organized by experts in the field of product development. They will be using the power of serious game play to identify what will make for a great product that people will love.  Those familar with complex product development already know that “building the right thing” is the greatest risk to development. This  conference offers unique skills to help you reduce that risk.

1 day – June 26th,  2009

Innovation, Design & Serious Games Exchange

Organized by Enthiosys and Other Great Companies

I will not be there because of prior commitments but, would highly recomed for ScrumMasters and Product Owners who face the tough challenge of building world class products that people love.

Register

Cost: $50-$90 (depending on options money well spent)

A great recent blog post by Vikas Hazrati caught my eye.

The story starts like this …

You have been feeling great. Recently, you met a lot of people in \the software community who knew little about Agile and you felt good telling them on how you are practicing Agile on your new project. You tell them about the wonders it has done to the business value delivered to the client and how your work life balance has improved since you started following Agile methodologies religiously. How you have felt so committed to the project that you are working on a that you have a great team of professionals.

So far so good.

The climax in the story comes on that dreaded Friday evening when the less committed people of the organization, which includes all of your team, are give the pink slip, and of course you are one of them!

You wonder, Why us, Why me, How the hell am I not committed? I thought that after years of developing software the wrong way this is the first time that you have done the things right, then why? The reason is that somehow your organization believes that you are not committed. Neither to the organization nor your work.

This is not a surprising outcome and all to common. Agile has gone mainstream but it will be attacked from many angles.

My Observations

The current systems are thought models, essentially living thought models, changing them is slow and painful.  Like any living thing when it is attacked or challenged it will fight back and lash out in fear, anger, igonorance and for pure simple survival. The people defending the old tired models of thinking are simple acting reasonable from their frame of reference.

Additionally, for big companies to even recognize that they have an incredibly valuable asset in a well formed team is a huge step acknowledge that performing teams are capital assets. With a great team I can deploy it towards a challenging business problem and generate a myriad of ways to thrive. Knowledge is a commodity, it is the ability to do something useful with that knowledge that will distinguish these companies long term. Eliminating your good teams (capital assets) from the business is fiscally irresponsible and it will come back to haunt the organization.

Expect real change to take years. You can do things to dramatically accelerate this change but, you have to be very thoughtful about your approach. It will not rely solely on a rationalized conversation (i.e. 1+1 = 2) people just don’t care when it comes to habits and perceptions driven from an emotional bases. And like it or not we are most often dealing with emotional issues since our rationalizations are anchored by an emotional part of our brain. Intentionally changing behavior is a long haul propositioin and the scrum framework is an means to inspect and adapt a change state into existence.

- Doug

http://3back.com